Fam® & Zahra Promote Breast Cancer Awareness in Saudi Arabia

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During Breast Cancer Awareness Month in October, Fam® teamed up with Zahra Breast Cancer Association to educate women in Saudi Arabia on the importance of early detection.

For the fourth consecutive year, Fam® feminine hygiene brand, produced by Napco, has sponsored Zahra Breast Cancer Association’s campaign in the Kingdom of Saudi Arabia (KSA). This year’s theme, ‘Life is Waiting for You’, educated women on how to perform breast self-exams and explained the role of annual mammograms in saving lives.

‘Life is Waiting for You’ Campaign

Zahra and Fam® launched the ‘Life is Waiting for You’ campaign by setting up booths at shopping centers across Saudi Arabia. In addition to distributing breast self-exam shower cards, representatives provided women with educational and preventive tips, promoted activism in spreading awareness, and encouraged a healthy lifestyle.

Malls include:

Al Hofuf, Saudi Arabia
Al Ahsa Mall

Al Madinah, Saudi Arabia
Alnoor Mall 

Dhahran, Saudi Arabia
Mall of Dhahran

Jeddah, Saudi Arabia
Aziz Mall
Al Salaam Mall
Haifaa Mall
Mall of Arabia

Makkah, Saudi Arabia
Makkah Mall

Riyadh, Saudi Arabia
Salaam Mall

Khurais Mall

Al Nahdi Medical Company, one of the largest retail pharmacy chains in the Middle East and North Africa, also distributed shower cards at pharmacies throughout Saudi Arabia.

About Fam® Brand

Napco, a leading industrial group in Saudi Arabia, produces high-quality feminine napkins under the Fam® brand.

Napco Consumer Products Company (Dammam),National Paper Company Ltd. (Jeddah), Napco Riyadh Paper Products Company Ltd. (Riyadh) in Saudi Arabia produce personal and family care hygiene disposable products, such as feminine napkins, baby diapers, tissue and paper towels, household disposables, and a range of away-from-home (AFH) products.

Napco sells its products under license from INDEVCO with regional brand names including BAMBI®, FAM® , FRESHDAYS® , PRIVATE®, SANITA®, Sanita CLUB®, BOUQUET® and other brands owned by NAPCO, such as SUFRA MUTWIYA™.

Contact Information

Napco Consumer Products-Division Marketing
P.O.Box 214 Dammam 31411
Kingdom of Saudi Arabia

Tel: +966-3-847-3111 ext. 5404
Fax: +966-3-847-1918

Take a look at ongoing breast cancer awareness campaigns over the years…



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