Sanita Bambi knows that part of caring for babies is caring for the brand’s image. To spread the word about its innovative features specially crafted for active babies and playful toddlers and in line with its collaboration with famous mother influencers in KSA and the GCC region, the new Sanita Bambi Pants have launched a social media contest offering fans vouchers worth 500 S.R. each and a free supply of Sanita Bambi Pants.
As part of the widespread promotional campaign, which has stretched from July 22 until August 28, Sanita Bambi Pants posted a weekly short clip from its TVC, revealing an energetic baby moving with full ease with their mum. To participate in the contest, followers were asked to send a video or share a reel showing their baby copying the moves in the clip while using Sanita Bambi Pants’ original audio taken from reels.
For wider reach, the contest was promoted by a bouquet of Instagram influencers: Yasmeen Dakheel, Maryam Saied, Sara Karrit, Nour Ghazwan and Rawan Bin Hussain.
Each of the mentioned influencers shared her own cute contest video on her Instagram page endorsing Sanita Bambi Pants and encouraging her fans to also take part in the contest for a chance to be a winner.
Retailers from different GCC countries – Panda in KSA, Lulu in UAE and Taw9eel in Kuwait – also endorsed Sanita Bambi Pants by sharing posts on their social media accounts redirecting their consumers to participate in the contest.
Sanita Bambi Pants is available with the best deals on the above-mentioned retailers’ e-commerce platforms and in stores.
About Sanita® Bambi
Sanita Bambi is the brand for independently-minded women who are looking for peak performance in a diaper at a fair price. When you choose Sanita Bambi, you and your little one thrive by making the right choice for your baby and a smart purchase for your family.