Recognizing that TV sponsorship is one of the most powerful tools to communicate a brand’s image and objectives and that Ramadan is the ideal season for reaching its target audience, Sanita Bambi Pants will be launching a massive campaign on major Arab channels during the last 2 weeks of the holy month.
From April 17th till May 1st, the campaign will run on MBC Drama as a daily sponsorship of Amina Haff series, the highest-ranking program on the channel. The promotional plan involves as well broadcasting the TVC during reruns and as regular spots.
Sanita Bambi Pants TVC will also air as regular spots on MBC 1 during premium content programs starting April 18th till May 1st.
Sanita Bambi Pants are specially designed for active and playful babies to offer them optimal absorbency and comfort with every move.
About Sanita® Bambi
Sanita Bambi is the brand for independently-minded women who are looking for peak performance in a diaper at a fair price. When you choose Sanita Bambi, you and your little one thrive by making the right choice for your baby and a smart purchase for your family.